American Tennis player and winner of 23 Grand Slam singles, Serena Williams has recently revealed that her newly launched investment firm Serena Ventures is to invest in thirty companies that include Coinbase, one of the leading cryptocurrency exchanges.
Ever since the birth of the Bitcoin, cryptocurrencies have always been subjected to some serious conspiracies and proved its association with illicit activities of money laundering and buying drugs on the dark web. This might be one of the reasons that cryptos couldn’t expand at a faster pace. Secondly, the current financial regulatory structure doesn’t really support or promote crypto adoption or its use cases in daily life. However, the future is looking bright for cryptos as the number of big firms, personalities and celebs have started focusing on crypto investment.
Recently, Serena Williams revealed that her investment firm is to make an investment of undisclosed amount in 30 companies. In her Instagram post, she wrote: “In 2014, (yes I know I can keep a secret) I launched Serena Ventures with the mission of giving opportunities to founders across an array of industries. Serena Ventures invests in companies that embrace diverse leadership, individual empowerment, creativity, and opportunity.”
With this post, the professional tennis player revealed that her main concern is to focus on the companies that ‘promote basic needs that keep society growing.’
Serena’s investment in a crypto firm like Coinbase clearly indicates that the adoption of digital currencies will pick the momentum and fuel both American and global wealthy celebrities toward crypto investment. Having such a high standard and figure she represents in the world of sport; this crypto investment move by Serena Venture will definitely leave great impact not only on her followers but also other known personalities.
Talking about Coinbase, it is U.S.-based crypto exchange that particularly deals with the limited number of cryptocurrencies that includes Bitcoin, Ether, Litecoin, Bitcoin Cash, Ripple and few more. It is a platform that allows the users to buy, sell and exchange the supported cryptocurrencies. It stands as an intermediary and facilitates the trade upon which they charge certain commission. Coinbase also allows the users to buy Bitcoin and 32 other cryptocurrencies with fiat money.
No other companies have been revealed that Serena Ventures is going to invest in.